News
Ford Unveils Two Icons at Shanghai Auto Show: Best-Selling Pickup and Retro Off-Roader


Ford Bronco Retro Special Edition: The Ford Bronco Retro Special Edition combines timeless design elements with modern off-road technology, delivering a unique vintage aesthetic. Key features include dual-tone paint, modular hardtop, retro-style grille, and white vintage disc wheels, all reminiscent of the 1960s and 1970s. Additional models such as the Wilderness Edition, Sand Dunes Limited Edition, and Ranger showcase Ford's diverse appeal.
Pioneering in Electrification: Ford has made significant strides in the EV market. The Explorer Plug-In Hybrid shines with its "Four Specials"—fast charging, fuel efficiency, spaciousness, and powerful performance—meeting consumer demands for both eco-friendliness and capability.

Performance on the Track: Ford's outstanding achievements in motorsports are equally impressive. Successes in F1 and the 24 Hours of Le Mans endurance races underline the brand's performance prowess. Ford is set to return to Formula 1 in the 2026 season and aims to compete in the top category of Le Mans by 2027, generating considerable excitement.
Global Excellence in Pickup Trucks and Racing: Ford's dominance in the global pickup truck market and its consistent innovation in product design and performance have solidified its reputation among consumers. From the wilderness to urban trends, Ford’s brand attributes—purebred, daring, and fun—continue to attract a growing base of enthusiasts.